QuestionJune 19, 2026

Imogene's afternoon routine usually involves a few hours of TikTok after they get off work. They follow several influencers and find themself on a website purchasing a product that one of these influencers made a video about.Which of the following is Imogene experiencing? A need Consumer behavior Internal stimuli External stimuli

Imogene's afternoon routine usually involves a few hours of TikTok after they get off work. They follow several influencers and find themself on a website purchasing a product that one of these influencers made a video about.Which of the following is Imogene experiencing? A need Consumer behavior Internal stimuli External stimuli
Imogene's afternoon routine usually involves a few hours of TikTok after they get off work. They follow several influencers and find themself on a
website purchasing a product that one of these influencers made a video about.Which of the following is Imogene experiencing?
A need
Consumer behavior
Internal stimuli
External stimuli

Solution
4.7(270 votes)

Answer

**External stimuli** Explanation The scenario describes how Imogene is influenced to purchase a product after watching a video by an influencer. This aligns with the concept of **external stimuli**, a marketing term that refers to factors outside of a consumer that influence their buying decisions, such as advertisements or influencer recommendations.

Explanation

The scenario describes how Imogene is influenced to purchase a product after watching a video by an influencer. This aligns with the concept of **external stimuli**, a marketing term that refers to factors outside of a consumer that influence their buying decisions, such as advertisements or influencer recommendations. <br /><br />
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